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17 Dec 2009 Eventia White Paper Backs Live Events to Boost bottom Line.

Eventia have released a white paper detailing the benefits and financial returns by companies who invest in live events.

Global companies have been quoted within the report as saying that their events programme and growth within the market can be directly contributed to their advanced communication models. Justin king, chief exec of Sainsbury’s attributed a 3% growth in the bottom line directly to the 2008 conference.

Download the White paper here.

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