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Don't Believe Everything You Read -
an ode to Crains

Here at Rapport we have been following the rollercoaster ride that was the demise of Crains Manchester Business very closely. We have always had a somewhat 'shaky' relationship with the publication in that they liked to re-write copy sent in to them and alter/miss out vital pieces of information which led to 'misunderstandings' shall we say... Also I always found it amusing that they had a specially selected part of the magazine especially for 'Corrections' from the week before, why not just make sure the facts are correct in the first place? I often mused.

Crains Manchester Business

Anyway, that aside I did enjoy receiving their e-newsletter and every so often enjoyed a chuckle to myself on a particularly witty story they had written (whether it was entirely factual or not, as we have learnt, is another issue). The first I heard of its ill-fate was the breaking news from How-Do, next we heard the previously shamed Arthur Porter claim 'he could have saved it', a likely story Arthur. This was closely followed by an email sent from Crains informing everyone on its mailing list it was 'no longer'. This isn't so bad, I hear you think, well they had cc'ed the whole mailing list into the email so I now I held the email address of over 1000 of Manchester's finest businesses. A silly mistake I thought, however I then went on to read that it was rumoured that the Crains mailing list was worth more than the publication itself. Now I'm no conspiracy theorist but I'm inclined to think that maybe the cc'ing was no 'mistake' at all, but mealy a disgruntled employee wanting to get revenge by deeming the mailing list worthless as everyone who received that email now has a copy of it.

Next was the much accredited How-Do news wrap, written by Mark Garner putting into writing what many only discussed in the office. And just when you think its finally all over, 'The Business Desk' has only gone and helped them to ensure a 'continuity of Service' - can't wait to see what's next.

Deathmatch Taken from http://thedrum.co.uk/blogs/barrieandtim

Onto to something slightly more lighthearted, I don't know if anyone remembers celebrity death match? To jog your memory it was an interesting concept which was unique for its time and appealed to those lucky kids who had MTV long before everyone went digital. Unfortunately it succumbed to that age old problem of not stopping when it was winning; everyone got bored and the memories were forever tainted... Anyway I have found the new 'death match' which anyone who has worked within a design agency environment will relate to - very entertaining.

Ellie

Elena Clarke,
Event Planner
Contact Elena regarding this blog.

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